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Why iPad Pro 2020 is a bad copy of Microsoft Surface

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We have long been accustomed to the fact that only Apple can create a new market niche. Tablets, smartwatches, ultrabooks – all this and much more became popular precisely with the filing of Apple. The same iPad today is probably the only tablet on the market whose sales exceed the sales of all other models from third-party manufacturers, taken together. But, despite the fact that for a long time Apple-branded “tablets” were the standard that everyone else was guided by, recently in Cupertino they somehow forgot about their unique path and began to use the ideas of competitors, or rather, a competitor, namely Microsoft It’s a pity, not everything worked out.

Apple may insist that iPad Pro 2020 is a new word in the world of technology, but for those who at least have a little idea of ​​how the market for computers and tablets works, they know that the new model is the same as Microsoft Surface, which comes out in 2012. Of course, everything went to the fact that Apple turned a professional tablet into a kind of – sorry for the tautology – “desktop laptop”, but few people would have thought that Cupertino would want to make their Surface.

Why not buy Smart Keyboard

It all started with the Smart Keyboard. Its output marked a new era in the development of iPad Pro, isolating professional tablets from the classic model range and transferring them to a new class of devices for work. It is a pity, the keyboard turned out to be poorly designed and was not suitable for long typing due to the rubber coating that prevented the normal course of each key. As a result, users often did not press the button and the desired character was not printed.

Then there was mouse support. Despite the fact that users have been asking Apple about this for a long time, as soon as the company fulfilled the request, it immediately became clear to everyone that this was completely not what was needed for the job. Still, the iPadOS interface was originally sharpened for touch control, and the mouse cursor – albeit enlarged to the size of the finger pads – looks somehow inappropriate here.

This year, Apple decided to reset everything that it had done before and rethink the very principle of working with the iPad Pro by introducing the Magic Keyboard. The company took into account the shortcomings of the previous model, making each key an independent element, and at the same time added a trackpad, making it clear that it’s best to control the tablet’s interface with the help of it, and not with a mouse or touch screen. The result is almost Surface with the ability to adjust the angle of the tablet, an alternative touch control method and the same disadvantages as the inability to use such a bunch outside the desktop.

Than Surface is better than iPad Pro

Apple’s attempts to adapt the ideas underlying the Surface to itself, of course, were somewhere on the surface. But here’s the problem: iPad Pro is the blood from the blood of the original line. The same operating system, which they tried to pass off as a new one a year ago, remained, in fact, the same iOS, stretched out under a large screen, with a slightly improved multitasking mode, did not allow the Cupertinians to follow the Microsoft path. After all, whatever one may say, it is still impossible to perform any significant actions on the iPadOS, while full-fledged Windows 10 is, undoubtedly, the competitive advantage of Surface.

Not only was Windows originally designed to work with a mouse or touchpad, but it also supports a much wider range of programs than iPadOS. Take the same 1C or, say, FastStone Image. And this is not to mention games that on macOS and iPadOS do not go from the word at all, but on the “windows” fly only in the way. As a result, you can work and play normally on the Surface, but on the iPad Pro, even if you buy a keyboard for it for 30 thousand rubles, it’s unlikely, because the device doesn’t make a professional trackpad, but a software platform that looks clearly more interesting for Microsoft’s brainchild .

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