While Google Play has never been the only app store for Android, Google itself – logically – has been actively forcing it. The company assured that there is no safer directory on the platform, and alternative content distribution sites can be dangerous since the software is often not checked there at all. This is a fairly reasonable comment, considering that today no company that promotes its own app store has such resources as Google. Another thing is that Google as a whole was not against alternatives but now decided to spend a little bit.
Google decided to change the rules of Google Play, adding a clause prohibiting developers from using third-party payment tools in their applications. Bloomberg writes about this with reference to sources in the company. Thus, the search giant wants to finally secure its right to the 30 percent commission that it charges on every transaction made through Google Play. Despite the fact that it was installed before, Google allowed developers to accept payments directly and not deduct a commission.
Why developers don’t pay Google commission
After the introduction of the new rule, developers of applications hosted on Google Play will be required to conduct all payments exclusively through the proprietary Google payment tool. That is, if the company does not make any exceptions, services like Netflix and Spotify will have to start paying a 30 percent fee on every subscription that users sign up, whereas now they are allowed to simply download apps from Google Play, but subscribe to the websites of these services. …
I believe that the introduction of such measures could greatly disappoint developers, who are already used to the fact that they are the owners of Google Play, not Google. After all, both Netflix and Spotify make hundreds of thousands of dollars on subscriptions every day, and having to pay a commission to the search giant will cut their revenue by a third. This is a very tangible figure that can turn into financial difficulties for services, to put it mildly. As a result, it is logical to expect that many will simply leave Google Play by posting their applications on third-party sites.
Third-Party Android App Stores
In general, Google is right and there is almost nowhere to get away from this rightness. After all, if you judge, now the company does not already receive income from Netflix, Spotify, and other services that make big money on subscriptions, but at the same time do not want to share these earnings with the search giant. Therefore, it is logical that Google decided to simply take and expel developers, putting forward impossible demands on them. It is clear that no one will agree to deduct 30% of their income to her, and if so, they will not use the privileges of Google Play.
